Yesway Purchases Wes-T-Go in Brownwood, Plans to "Rebrand and Improve"

May 19, 2017 at 3:00 pm brownwoodnewsstaff

Brownwood News – Yesway, a fast-growing convenience store chain, today announced the expansion of the company with the acquisition of 35 Wes-T-Go and Chillerz Convenience Stores in Abilene, Texas. The Wes-T-Go location in Brownwood on Coggin Avenue has also been included in the acquisition.

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The company also plans to hire new team members for the location. Prospective employees can visit their website for more information at yesway.com/careers. A representative from Yesway announced rebranding efforts, which will include a renovation of the convenience store, should commence after the Fourth of July holiday.

Photo from Google Maps of the current Wes-T-Go location on Coggin Avenue, dated February 2013

These new Yesway stores will be added to the company’s existing portfolio of 38 locations currently operating in Iowa and Kansas. By the end of the second quarter of 2017, Yesway expects to have over 100 stores under management, placing it in the top 60 c-stores in the country, according to a recent ranking of the top c-store chains in the country by CSP News. The company also has a robust acquisition pipeline and plans to acquire, improve and rebrand approximately 500 convenience stores as Yesway in selected regions of the United States over the next several years.

“As we acquire these stores, our goal is to build on the good work of the previous owner, Don Poindexter, whose dedication and commitment to the community is legendary. Don’s is a legacy we plan to live up to,” said Brian Trout, Yesway’s Senior Vice President of Operations. “With Yesway, customers will enjoy great customer service and redesigned stores that are true to our brand promise – they’ll be efficient, inviting and friendly. We’re grateful to the Wes-T-Go team for building such a loyal and consistent customer base, and are eager to continue to serve, get to know and be part of the community.”

Thomas Nicholas Trkla, Yesway’s Chairman and Chief Executive Officer said, “At Yesway, we’re committed to providing our customers with a terrific shopping experience. We look forward to becoming an essential member of the community as we further expand the Yesway brand.”

About Yesway – BW Gas & Convenience, d/b/a Yesway, is headquartered in Des Moines, Iowa. Yesway plans to acquire, improve and rebrand 500 convenience stores in selected regions of the United States over the next several years. For more information on Yesway, please visit the company’s website at www.yesway.com.